HAIX®, functional footwear and clothing specialist, has acquired Gustav Wahler KG, a leading workwear manufacturer. With the acquisition, HAIX® has secured an additional sales pillar and can incorporate Gustav Wahler’s in-depth knowledge to further expand its clothing segment.
Joint values and enormous potential
Gustav Wahler KG, based in Hengersberg, was founded in 1930 and is one of the leading manufacturers of uniforms, service and protective clothing in Germany. Like HAIX®, the family-owned company is very active in the public sector, supplying customers such as Deutsche Bahn (German Railway), the German Armed Forces and the German Federal Police. The Gustav Wahler product portfolio includes both individual clothing concepts for companies and authorities, as well as weatherproof and high-visibility clothing and special clothing for industrial climbers.
“Just like HAIX®, Gustav Wahler KG is a family-owned company with a long tradition. We share values such as high-quality standards and a commitment to our products being 'Made in Europe'. With the acquisition, we gain sound knowledge to expand our clothing business, as well as a strong existing customer and supplier network with competitive prices and capacities. We are convinced that integrating Gustav Wahler KG into the HAIX® Group is an important step into the future and unlocks enormous potential for future growth,” says Tanja Haimerl, Member of the Executive Board at HAIX®.
Into the future with innovative strength
“I am delighted to have found a buyer in HAIX® that represents the same values and traditions as Gustav Wahler KG. HAIX® is one of the most modern shoe manufacturers in the world, and will use its innovative strength to lead Gustav Wahler KG into the future as part of the HAIX® family,” explains Albert Wahler, Managing Director of Gustav Wahler KG.
The Gustav Wahler KG site in Hengersberg will continue to operate with all 33 employees. The company premises cover 1,500 m2 and include offices, sample production and warehousing. Production takes place externally with long-standing partners in Eastern Europe.
In the coming weeks and months, HAIX® will begin an integration process to initiate cooperation between the departments and fully merge the two companies.
HAIX®, based in Mainburg, Bavaria, is a specialist in functional footwear and clothing with a worldwide reputation. Wherever people need high-performance products that won’t let them down, HAIX® is the first choice.
At its headquarters in Mainburg, HAIX® operates departments for research and development as well as design and marketing. In their own high-tech research and test laboratory, HAIX® engineers develop new functions and set new trends and standards for functional footwear. To produce its high-quality footwear, HAIX® operates plants in Germany and Croatia, where the company has built one of the most modern shoe manufacturing facilities in the world. In December 2020, HAIX® acquired the workwear manufacturer Gustav Wahler KG.